The Call Center Industry of the Philippines – Success of the Industry

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One of the most successful industries in the Philippines today is the call center industry. The industry is also known for its rapid and massive growth in the market for only less than a decade. So what are the reasons that made the industry successful in the market?

A Successful Industry’s Beginnings
The call center industry of the Philippines is said to have started as plain providers of email response and managing services. Eventually, a number of call center companies in the Philippines have introduced a number of new services in the market which led to the industry’s rapid growth in the Philippines.

According to many industry experts, new call center services include almost all types of customer relations, ranging from travel services, technical support, education, customer care, financial services, and Order taking services.

Because of these services, the demand for call center services grew in the market which also led to the growth of call center companies and agencies in the Philippines. One popular example of call center agencies in the Philippines is Magellan Call Center.


Like many other call center companies in the Philippines, Magellan Call Center started small. However, because of its services, such as its Order taking services, which aimed to offer call center services to small and medium companies and businesses in the Philippines, the call center industry grew even further.

With the success of other industries in the Philippines which primarily relied in outsourced call center services that call center companies such as Magellan Call Center can offer, the demand for their services have increased, which led to the rapid success of the call center industry of the Philippines.

Offshore Outsourcing Services
Because of the success of the call center industry of the Philippines, many foreign companies have started to take notice of the Philippine’s competence in providing the best call center service in Asia. According to many industry experts, part of the reason why this is because of the country’s competitive edge in Asia both in call center services as well as in other important factors.


Other than customer relation services such as Order taking services, many call center companies in the Philippines have also expanded their service to include a more business-to-business approach in their services, such as online business to customer support and online business to business support.

These services further increased the Philippines’ competence in the market. However, other than its services, the Philippines is also known for other important factors which gave it its competitive edge, such as the Filipino’s keen knowledge and understanding of the English language which is unlike that of other Asian countries. In addition to that, the Philippines is also known for its cheaper workforce.

Because of the sheer number of demands by offshore companies in terms of call center services in the Philippines, the industry has yet again gained significant growth in the Philippine market. Eventually, the call center industry of the Philippines became one of the most successful industries in the Philippines.

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