Nexian Cellular Phone - Asian Phenomenon Brand in Year 2011th?

Nowadays, nexian cellular phone becomes more expansive in distribution and branding. Towards to the free global trading issues, this Chinese based cellular phone shown a significant growth in sales. Hand phone nexian, with their cheap and full package applications product give a satisfaction to their end user. Entering a low segmentation market, nexian will become a leader in Asia.

These phenomenon in cell phone industry actually is a normal condition, where even a new brand can make some marketing's blow up strategic, and make the world class brand must be aware and make some maneuver strategic to encounter the marketing force to steal their low end potential market.

We cannot deny, that the low end market even less in price and margin but high in amount. This is a big potential market. When technologies are indefinitely, the low classes become more familiar to the newest technology. The low end market become more smart and expert in choosing the best cellular phone application, specification, modeling, accessibility, internet connection, but with a more cheap in price.

This new brand, with their consistence at low end market, becomes easier to explore their product with the earlier technology but still with the lower price. In the other place, the world class brand, although stand on with their standard product's quality, cannot playing the lower price product to keep their quality and branding position in the safe place.

About Nexian:

This cell phone is a cellular hand set brand from Chinese. In almost last 2 years, their brand forces succeed shown from the amount of their product sales in Asia.

Cellular Phone Segmentation :< /b>

This cell phone focused in low end market. It is shown on their standard product pricing. The business effect is every their new release hand phone always sells well at the first time launched.

Advantage products or products value :

* Cheap
* Products are easy to find
* Full application
* Big amount of memory
* Internet connection support for face book or twitter
* Easy to use
* Some type included Live TV watch application
* Spare part and services are easy to access
* Updated model
* Etc

Even there are many value add in this product, there are some weakness, for example their product and spare parts quality, wear ability, batteries, but over all, for the low end market, the world class brand for cellular phone produce should be aware.

If the atmosphere of world hand phone industry does not make significant changes to the next few years later, nexian will become a low end cell phone phenomenon brand in year 2011th. Right now, Asia is one of the largest potential markets for cellular phone industry. And it is not possible for nexian to getting of best of the low end cellular phone market in Asia and become one of global cellular phone produce.

Nexian.Inc are one of low end cellular phone company and have a great market penetration in asia. Find out more detailed information about http://nexian-handphone-nexian.blogspot.com ">Handphone nexian and http://www.Modem-nexian.blogspot.com.