Improved Specs Extend the stunning Canon Powershot SX20 IS

Many features have just been added into the Canon SX20 IS, increasing its convenience numerous times over. Principal among these technologies is a 20x Optical Zoom Lens.

After its well-known recognition, the Canon Powershot SX20 IS, made by the corporation Canon, was just spruced up with quite a few new important features. While the core principle and functionality of the Canon Powershot SX20 IS remains similar, these extra technologies increase the practicality and effectiveness of the camera significantly.

The earlier model of Canon Powershot SX20 IS was extremely admired because of the Optical Zoom and compactness of the technology. However, it's popularity is now even more enhanced by the adding of features like Digic4 and Digital Zoom which you can make use of even whilst recording in Mega High Definition (1280 x 720 pixels).

The Canon Corporation is categorically delighted with the superior popularity ratings this innovative version of their camera is notching up. Already Canon has virtually wedged its close competitors out of the marketplace and people on Internet forums are talking positively about the enhanced camera. Furthermore there has been a swell in purchases being placed over the Internet, with more than 2600 units being sold in the last on Amazon alone.

One of the most popular comments about these improvements is that the cost of the camera hasn't changed. The earlier version cost $169 and that remains the unaffected. This has even more enhanced its worth and helped in increasing its standing among customer groups.

A representative for Canon's Camera Division said, "Though the Canon Powershot SX20 IS was a huge success in its original design, perceptive people in the corporation saw a few potential drawbacks at that time, one of which was the lack of Digic 4. However, we at once set to working on a better model so now in the new SX20 IS, these missing features are wholly installed. People who possess earlier examples of SX20 IS can upgrade to the latest production model for a very nominal amount."

For now, the Canon Powershot SX20 IS is considered to be functioning at optimum performance levels. There are no further versions in planning presently, though the corporation plans to undergo a number of customer surveys presently to establish if there are any additional changes which might be made in the model. The average rating, nonetheless, remains particularly remarkable.