Developing Your Message Box

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Quantum Leap #8: Communicate in 12-D

Leading at Light Speed is a new leadership book by Eric Douglas detailing the 10 Quantum Leaps to build trust, spark innovation, and create a high-performing organization. Workplace Communication is dealt with in Chapter 8.

To begin, you need to know which unified message you want to convey - regardless of the audience. We can think of communication by the term "message box".You will have one to three key messages that will contain the power and drive of you communication. If you've digested the earlier chapters in this book, then you know where to look first: at your purpose, core values and vision. Those speak to the impacts and outcomes you're trying to achieve and should be the heart of your message.

For example, if you want to calm a worried customer let your message Box clearly show that the highest priority is still the "customers and employee' safety".If you are asked how the company will deal with financial setbacks, immeadiatly make it understood that the highest priority will still be the customers and employees safety.Your message box is the home of your communication. It can be hard to stay in the box, but practice makes perfect. It can sometimes be very repetitive and stifling to ones creativity. But the effort is worth it in terms of the consistency and trust building.


Don't forget! The Message Box should contain one to three simple messages, not tons of information. These are the things you would want every one of the groups listed above to hear. Prepare your message in a way that it can reach any group and not just one entity.. People will always hear differant messages, but over time they'll come to realize how much oppertunity your company really offers. On the other hand, if all your communications are driven by your company's purpose, core values and vision, people will sense the level of commitment and integrity.

For example, if a company specializes in analyzing the key indicators of future performance in publicaly traded companies, then the Message Box might hold that promise and vision for the masses to see. Our core values of innovation and integrity guide us in everything we do." It can be that simple.

Take this free work survey to see if your organization practices the 10 Quantum Leaps of high-performing organizations.

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