Corporate Photographers, Why They Are Needed?

RSS Author RSS     Views:N/A
Bookmark and Share          Republish
Do you want your corporate portraits to look different & better from that of your competitors? Do you want your target audience to instantly distinguish you from others in your industry? The solution - you need corporate photographers!

Corporate photographers or commercial photographers are the ones who have the skill to make your leadership traits stand apart, with the help of a wide range of conventions and aesthetic values. They will help you to portray your corporate image in front of your clients and prospects. Generally, a corporate house gets only one chance to make an impression in the market. So make sure that you present exactly what you want to.

Commercial photography is required for advertising, product launch, publicity and promotional purposes. Not only this, but you can also use commercial photography for your company's press releases, brochures, annual reports and even to update your website. Many companies around the world are hiring professional photographers to present the right attitude and personality of their employees for their print and online PR purposes. For example, corporate photography can be done at corporate events, company roof, corporate kitchen, holiday parties, yearly meetings, retreats or employees hanging out at a sports stadium. So gone are the days when corporate photography was just a smile or a handshake on the cover of your magazine or brochure. It's more about bringing out what your company is and stands for!


Many corporate photographers are available in London who can work in accordance to your corporate goals and fulfill them accordingly. For example, while a law firm may require a more traditional or conservative photographs with men and women in formal attires, a fashion house needs a more glamorous and modern appearance of their employees. These photographs present the look and feel of the company, its employees and its culture. So this plays a very important role in building your brand. Digital retouching and post production can also be done by professional photographers. For instance, if any of your employees is missing on a particular day and you want to have all them in one picture, then this can also be done in the post production stage of corporate photography.

It will prove to be more beneficial if you hire professional photographers on a long term basis - both for your employees and in terms of costs. As the employees become more comfortable, the photographer will be able to capture natural headshots. Avoid cliché photographs such as two men shaking hands and looking towards the camera smiling, unsmiling pictures of your employees, team photo of all the employees who are standing in a straight line, employees working quietly on their computers or of some employees looking at some kind of presentation.


Commercial photographers also concentrate on venue photography, professional landscape photography, hotel and industrial photography, restaurant and food photography, location photography for film and video production, product photography and fine art prints for interior designing and commercial use. Corporate photographers provide easy to use images. So get your corporate message across by hiring one of the best professional photographers in London.

Harry Rafique is a renowned professional photographer and undoubtedly the best in London especially for publicity photographs. He has an experience of almost twenty years. Further more his clientele includes distinguished names like Walt Disney and Cameron Mackintosh. He has helped many more such people to build truly impressive portfolios.

Report this article

Bookmark and Share
Republish



Ask a Question about this Article